Telemarketing

Telemarketing Strategies to Increase Customer Reach and Sales

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The primary aim of any business is generally to expand its customer reach, increase sales, and meet its annual targets. However, when multiple companies compete in the same industry simultaneously, the opportunity for the desired results becomes more challenging to achieve. As more businesses enter their respective industries, there is a significant need to find […]

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Telemarketing Services: Leveraging Your Growth With Targeted Campaigns

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In a fiercely competitive business landscape, enhancing sales, broadening customer reach, and establishing global credibility is challenging for most companies. However, with a strategic overhaul of communication strategies and marketing approaches, these objectives can become a lot more attainable. Companies can grow their business and make headway by integrating highly targeted telemarketing campaigns. Without a

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In the Kingdom Where Content Rules, Telemarketing is the Royal Chariot

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Content marketing is one of the most prolific buzzwords in the market today. In fact, around 90 percent of organizations are engaged in content marketing today and most of those are investing more in it every year. Consider these facts: 42% of B2B marketers report efficiency in content marketing – Content Marketing Institute 78% of

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Cold Calling Isn’t Dead: What You Should Do to Close More Sales

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Cold calling is a key technique for sales and marketing teams. Despite its reputation among marketing and sales professionals as a thankless task, with 63% of sales representatives identifying it as the worst part of their jobs, the results don’t lie: Small Biz Genius reports that 82% of buyers say they have gone on to

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Why the Closed Loop Process is so Crucial to Your Lead Generation’s Success

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Over the past 30 years, Teleservices has emerged as a significant marketing tool, principally because it is a conscious response to economic reality.  It is a cost-effective, worldwide solution in today’s competitive and growing markets.  Building on these strengths, BVTM’s “closed loop”, lead generation/qualification (new business development), and customer service process provides a great return

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B2B Telemarketing: An Essential Guide to Great Performance

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Market competition between businesses has arguably never been more intense, meaning that everyone needs to effectively employ all of the best possible techniques to attract prospective customers and encourage sales. While business-to-business (B2B) telemarketing may seem a bit old-fashioned, it’s still one of the best methods businesses can use to help promote sales and develop

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Using Interactive Content With Telemarketing for Effective B2B Lead Generation

Incorporating interactive content into your marketing strategy makes your audience feel heard and understood.

Interactive content gives you the opportunity to layer your blogs, white papers and videos with a chance to listen to your customer. You can find out their preferences and the topics they’d like to learn more about. Using this valuable information improves your chances of developing a successful B2B lead generation strategy. Interactive content can

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In New York, B2B Telemarketing Companies Help You Connect With Leads on a Personal Level

New York B2B telemarketing companies

Use Telemarketing to Improve Lead Generation Unlike most consumers, B2B buyers rarely succumb to an impulse-buy, which means you have to rely on disseminating information to generate more leads. In New York, B2B telemarketing companies have embraced this fact and regularly assist clients in connecting to leads in an efficient manner. Lead generation is among

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B2B Telemarketing Companies Can Help You Be Proactive in Your Marketing in Los Angeles

Decision-makers don't have time for online clutter. They need content right now that answers their immediate questions.

Gaining Better Connections Through Telemarketing The engagement methods you use in your campaigns will make the difference between success and failure. This is something that B2B telemarketing companies know and prove to their clients daily in Los Angeles and across the country. Marketing is the practice of connecting a brand to an audience. The most

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Telemarketing Content Distribution: a Perfect Pair

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If you want to generate leads with your content, you’ll need the right content distribution strategy. There is a wide range of ways to distribute and promote your content, from PPC advertisements and social media to email and guest posts. However, there’s an often overlooked method of content distribution that can be extremely effective: Telemarketing

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Telemarketing Lead Generation: Better Quality, More Sales

Calculating ROI on Telemarketing Lead Generation

Generating leads on its own is not enough. You need high-quality leads that aren’t just named in a database; they need to be qualified actionable leads ready to engage with one of your representatives by phone, Zoom, or face to face. While you can generate leads in many different ways, telemarketing should be the first

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Marketing Techniques That Leverage Telemarketing See a Better Return on Investment

At Blue Valley Marketing we believe the relationship and connection between people is central and critical to success.

Tips for Integrating Telemarketing With Your Other Marketing Techniques In good times and bad, regardless of how long your company has been around – there is a constant need for new customers. Marketing techniques exist to create the best opportunities for you to reach out and connect with customers, both old and new. The trick

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Why You Should Keep Telemarketing in Your Marketing Techniques Toolkit

Use Your Marketing Techniques to Work Together to Get the Most Benefit The business world is in an evolutionary process. The 2015 Christmas holiday season witnessed even greater online shopping than business gurus had predicted. So much so that delivery services could not keep up. It’s easy to get the idea that nothing about doing

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Lead Nurturing: How to Get More Leads Into the Sales Funnel

Telemarketing Leads to Improved Lead Nurturing Regardless of how effective your promotional campaigns might be, you’re still going to have a percentage of potential customers who are not quite ready to enter the sales funnel. Experience shows that you shouldn’t give up on these leads. When lead nurturing is entered into the equation, these leads

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Content Marketing Strategies That Utilize Telemarketing Can See a Better Return on Investment

Get Your Content Marketing Strategies up to Speed A recent survey by Content Marketing Institute of B2B marketers found that more than half of those surveyed aren’t able to say for certain if their content marketing strategies are effective. If you’re a marketer with a similar cloudy view of your effectiveness, it is time to

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Telemarketing Can Improve Webinar Attendance

Proactive Channels Like Telemarketing Offer Results Webinars are an excellent way to impress upon your target audience the relevance, importance and/or usability of your products or services. However, the best-planned webinars are of no use if you can’t get your target audience to join in. In addition to including telemarketing as part of your strategy,

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Use Telemarketing for Effective Customer Development

Sales teams are focused on making contact with their clients and prospective clients. They schedule meetings and phone calls and put their latest product or service in front of the target audience. Their job is to close the deal, which is why according to the Customer Sales Intelligence Scorecard, published by Chief Marketing Officer Council,

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Customer Relationship Management: Utilizing Business Software With Telemarketing for Better Outcomes

Step up Your Telemarketing Game With Customer Relationship Management Tools Used side-by-side with telemarketing, customer relationship management tools can offer a dynamic means of reaching out to more potential customers. It’s because of this dynamism that so many organizations rely on their telemarketing partners to continually improve their business processes, from lead generation to sales

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Getting Better Quality Assurance Through Telemarketing

How the Best Telemarketers Offer Quality Assurance As an industry, telemarketing is viewed as one that is above anything else, results driven. Telemarketing clients rely on the services to improve conversion rates, gain more leads and produce more sales per hour. However, the best telemarketing companies will offer quality assurance services to keep campaigns from

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Marketing for Small Business: Make Telemarketing Your Main Channel

Even the smallest businesses are marketing themselves -whether it’s talking to a group of friends about what the company does or producing expensive television commercials. What professionals have learned over the years in developing a marketing for small business strategy is that one of the most effective ways to market is through telemarketing. Telemarketing when

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Political Campaigns Rely on Telemarketing for Good Reason

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Behind every successful political campaign, a plan reaches out to the most voters possible. So after every election year, political strategists have turned to political telemarketing to put their platform in front of voters and make sure they know the issues at hand. Not just any telemarketing firm can handle a political campaign. You have

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Business to Business Telemarketing Should be Part of Your Multi-Channel Approach

While people might want to believe that one of the oldest marketing tools at their disposal has been surpassed by technological advancements, the truth is that business to business telemarketing remains one of the most proactive communication methods and an important part of a multi-channel marketing strategy. While it may be important to include a

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Business to Business Telemarketing Creates Opportunities

Managers know that taking telemarketing calls is part of their job, which can also lead to opportunities for their company. However, the fact that telemarketing is such an effective method of getting information to clients is not always as obvious as it might seem. For instance, many marketers will use a multi-pronged approach that includes

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Reactivations Made Easy Through Telemarketing

Any business owner can tell you that acquiring new business is far more expensive than keeping a current customer coming back for more business. The same is true of donors and subscribers – acquiring new ones is less cost effective than getting your previous donors and subscribers to make another commitment to your cause/publication. Marketers

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Customer Development Through Telemarketing: The Best Bet

Have you discounted the effectiveness of bringing a telemarketing firm in to help with your B2B lead generation? If so, you’re making a mistake. Sure, there are newer methods of generating leads, but regardless of how advanced the technology is, no marketing tool is as proactive or effective as telemarketing. If you’re looking for positive

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Outsourced Telemarketing Aids in Marketing Research

Marketing research is an ongoing process of gaining the information you need to better position your company for current and future products/services. One of the best methods of gaining insights into the thinking of your target base is to outsource telemarketing efforts. You might think your in-house team has all the knowledge and tools for

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Telemarketing Puts the Personal Touch on Data-Driven Marketing

Reaching out to your target audience requires data. You use the data to decipher exactly what it is that your target audience wants and then you mold your efforts to suit those wants. This has been the focus of B2B marketing for years. You’ve probably used the word “nurturing” to describe your efforts to build

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How Telemarketing Really Drives New Revenue

On June 4, FOLIO published an article, Driving New Revenue Through Telemarketing that focused on how the cost center (telemarketing) is becoming a profit center for b-to-b publishers. As BVTM has been heavily focused on creating the profit center through telemarketing efforts, we felt this was a worthwhile topic that needed expansion.  This is a

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Marketing Efforts in Telemarketing to Increase in 2014

As society becomes increasingly more mobile with technology, marketing choices follow suit. Last year, according to Advertising Age, only 21 percent of companies said they would increase marketing efforts toward mobile advertising. For 2014, 47 percent of companies asked said it is extremely important for their advertising efforts to include mobile platforms. Surprisingly, despite the

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